The Direct to Consumer Wine Symposium is the wine industry's premier summit on direct wine marketing and sales.
The 2014 event will take place January 22 & 23 at the South San Francisco Conference Center.
Keynotes have been announced with an exciting lineup of keynote presentations designed to encourage “blue sky” thinking with the latest research, predictions and recommendations for maximizing direct to consumer wine sales.
From Social Media to Social Business with Glen Gilmore: Join Glen Gilmore, attorney, social media strategist and one of Forbes’ “Top 50 Social Media Influencers”, as he explains how to best assess your digital footprint, connect with your communities and understand the legal landmines in social media marketing.
DTC Past, Present, Future: 2013 vs 2023: Jason Eckenroth, CEO and founder of ShipCompliant and Lulie Halstead, Chief Executive of Wine Intelligence will discuss current trands and extrapolate them into the future.
What Drives Today’s Luxury Buyer? Alf Nucifora, chairman of The Luxury Marketing Council of San Francisco, leads a fascinating panel of senior executives from Ferrari/Maserati, XOJET, Sotheby’s International Realty, Gordon Huether Studio, Cathay Pacific Airways.
Legislative Update 2014: State of the States: Steve Gross is back with an overview of legislative changes and challenges in 2013, as well as opportunities in 2014.
Why Attend? This is the national wine industry’s only annual conference on direct marketing and sales -- a must-attend event for every level in the company, and the only summit organized by vintners, for vintners.
Why Return? The Steering Committee constantly reinvents the Program with thought-provoking keynote speeches, relevant workshops providing useful ideas, and legislative updates from across the country.
The symposium is presented by and a fundraiser for Free the Grapes! and Coalition for Free Trade. These two organizations have worked with industry representatives and winery associations to increase the market for winery-to-consumer shipping from 17 to 40 states since 1997.
About Free The Grapes!
Free the Grapes! is a national movement of wineries, consumers and retailers whose goal is to augment, not replace, the three-tier system with legal, regulated direct shipments.
About Coalition For Free Trade
Founded in 1997, the Coalition for Free Trade is a 501(c)3 non-profit legal foundation whose goal is to legalize direct-to-consumer shipments of wine from out-of-state wineries and retailers in those states where it is currently prohibited.